Someone searches for design workshop, while the stored label says Design WORKSHOP. Before comparing them, you want consistent casing. String.toLowerCase() prepares one lowercase version without rewriting the original label.
The example returns design workshop. Keep the original spelling for display and use the normalized version only where your matching rule needs it.

Try the working result
Use Changed data to compare a second sample, or edit the JSON and press Update preview. Original data restores the starting example. This is a running browser demonstration, so the visible result comes from the operation rather than a fixed screenshot.
<!doctype html><html lang="en"><head><meta charset="utf-8"><meta name="nos-demo-layout" content="responsive-lab"><meta name="viewport" content="width=device-width,initial-scale=1"><title>Case-insensitive query preparation</title><style>*{box-sizing:border-box}body{margin:0;background:#edf1f0;color:#172d36;font:15px/1.5 system-ui,sans-serif}main{max-width:1040px;margin:auto;padding:24px}header{display:flex;justify-content:space-between;gap:12px;align-items:center;margin-bottom:20px}.eyebrow{font-size:11px;font-weight:800;letter-spacing:2px;color:#55716b;text-transform:uppercase}h1{font-size:clamp(23px,4vw,34px);line-height:1.15;margin:8px 0}h2{font-size:16px;margin:0 0 12px}.tag{border:1px solid #bfceca;border-radius:99px;padding:6px 12px;font-size:12px;white-space:nowrap}.panel{background:white;border:1px solid #d4dfdb;border-radius:18px;padding:20px;margin-bottom:14px;box-shadow:0 9px 30px #1d393407}.grid{display:grid;grid-template-columns:1fr 1fr;gap:14px}.result{background:#17352f;color:#f7fffb}.result h2{color:#c9ded5}.cards{display:grid;gap:10px;grid-template-columns:repeat(auto-fit,minmax(135px,1fr))}.card{background:#f2ffc2;color:#17352f;padding:15px;border-radius:12px;min-width:0;overflow-wrap:anywhere}.card small{display:block;color:#536f60;font-size:11px;font-weight:700;text-transform:uppercase;margin-bottom:4px}.field{display:block;margin:8px 0}.field small{margin:0 0 3px;text-transform:none}.value{font-size:15px;font-weight:650;white-space:pre-wrap}.hero{font-size:clamp(28px,5vw,46px);font-weight:750;line-height:1.2;overflow-wrap:anywhere}.muted{color:#587169;font-size:13px}.result .muted{color:#bed7cb}pre{margin:0;white-space:pre-wrap;overflow-wrap:anywhere;font:13px/1.6 ui-monospace,monospace;max-height:220px;overflow:auto}.toolbar{display:flex;flex-wrap:wrap;gap:8px;margin:12px 0}button{background:#17352f;color:white;border:0;border-radius:10px;padding:10px 14px;font:600 13px system-ui;cursor:pointer}button.secondary{background:#edf3ea;color:#244337;border:1px solid #d0ddd0}button:hover{filter:brightness(.94)}button:focus-visible,textarea:focus-visible,summary:focus-visible{outline:3px solid #749919;outline-offset:3px}textarea{display:block;width:100%;height:126px;border:1px solid #bccfc5;border-radius:10px;background:#fafcf9;padding:12px;font:13px/1.5 ui-monospace,monospace;resize:vertical;color:#15362c}label{font-weight:650;font-size:13px}details{margin-top:16px}summary{cursor:pointer;font-size:13px;font-weight:650}#status{min-height:20px;font-size:12px;color:#526f60;margin-top:8px}.error{color:#ffcfbf}.footer{font-size:12px;color:#627b72;margin-top:16px}.empty{font-size:18px;color:#c7dacd}.source-card{background:#f4f7f3;border:1px solid #dbe4d8;border-radius:10px;padding:12px;overflow-wrap:anywhere;white-space:pre-wrap}.source-list{display:flex;flex-wrap:wrap;gap:8px;max-height:170px;overflow:auto}.source-list .source-card{flex:1;min-width:100px}.code{background:#f5f8f2}mark{background:#f2ffc2;color:#183a2d;padding:2px 5px;border-radius:4px}@media(max-width:620px){main{padding:15px}.grid{grid-template-columns:1fr}.panel{padding:16px}header{align-items:flex-start}.tag{display:none}h1{font-size:25px}.cards{grid-template-columns:repeat(auto-fit,minmax(125px,1fr))}.source-list{max-height:120px}pre{max-height:150px}}</style></head><body><main>
<header><div><div class="eyebrow">JavaScript • String toLowerCase</div><h1>Case-insensitive query preparation</h1><div class="muted">Change the data. See the actual result.</div></div><span class="tag">Interactive prototype</span></header>
<section class="panel"><label for="input">Input data (JSON)</label><textarea id="input" maxlength="10000" spellcheck="false"></textarea><div class="toolbar"><button id="run" type="button">Update preview</button><button class="secondary" id="original" type="button">Original data</button><button class="secondary" id="changed" type="button">Changed data</button><button class="secondary" id="edge" type="button">Empty / zero case</button></div><div id="status" role="status" aria-live="polite"></div></section>
<div class="grid"><section class="panel"><h2>Source after the operation</h2><div id="source" class="source-list"></div><p id="source-status" class="muted"></p></section><section class="panel result"><h2>Returned result</h2><div id="result" aria-live="polite"></div></section></div><details class="panel code"><summary>Inspect the exact values</summary><pre id="inspect"></pre></details>
<p class="footer">Local sample data only. No server request, account, or installation is needed.</p></main><script>
'use strict';
const initial = "\"Design WORKSHOP\"";
const alternate = "\"Design WORKSHOP 42\"";
const empty = "\"\"";
const input = document.getElementById('input');
const output = document.getElementById('result');
const source = document.getElementById('source');
const status = document.getElementById('status');
function transform(data) { return data.toLowerCase(); }
function readable(value) {
if (value === undefined) return 'undefined';
if (typeof value === 'number' && Object.is(value, -0)) return '-0';
return JSON.stringify(value, (_, v) => typeof v === 'number' && !Number.isFinite(v) ? String(v) : v, 2);
}
function renderCards(value, host) {
host.replaceChildren();
if (Array.isArray(value)) {
if (!value.length) {const p=document.createElement('p');p.className='empty';p.textContent='No items returned';host.append(p);return;}
const grid=document.createElement('div');grid.className='cards';
value.slice(0,40).forEach((item,index)=>{const card=document.createElement('div');card.className='card';const label=document.createElement('small');label.textContent='Item '+(index+1);card.append(label);appendValue(item,card);grid.append(card);});host.append(grid);
if(value.length>40){const p=document.createElement('p');p.textContent='Showing 40 of '+value.length+' items.';host.append(p);}
} else if(value && typeof value==='object'){const card=document.createElement('div');card.className='card';appendValue(value,card);host.append(card);}
else {const p=document.createElement('div');p.className='hero';p.textContent=typeof value==='boolean'?(value?'Yes · true':'No · false'):value===undefined?'No value · undefined':value===''?'Empty string':String(value);host.append(p);}
}
function appendValue(value,host){
if(value && typeof value==='object' && !Array.isArray(value))Object.entries(value).slice(0,40).forEach(([key,item])=>{const row=document.createElement('div');row.className='field';const label=document.createElement('small');label.textContent=key;const text=document.createElement('span');text.className='value';text.textContent=typeof item==='string'?item:readable(item);row.append(label,text);host.append(row);});
else {const text=document.createElement('div');text.className='value';text.textContent=typeof value==='string'?value:readable(value);host.append(text);}
}
function update(){
try{
if(input.value.length>10000)throw new Error('Keep this sample below 10,000 characters.');
const data=JSON.parse(input.value);const before=readable(data);const result=transform(data);const after=readable(data);
renderCards(result,output);source.replaceChildren();(Array.isArray(data)?data.slice(0,40):[data]).forEach(item=>{const card=document.createElement('div');card.className='source-card';card.textContent=typeof item==='string'?item:readable(item);source.append(card);});document.getElementById('source-status').textContent=before===after?'Data values unchanged':'Data values changed in place';document.getElementById('inspect').textContent='Input before:\n'+before+'\n\nReturned result:\n'+readable(result)+'\n\nSource after:\n'+after;
output.classList.remove('error');status.textContent='Preview updated. '+(before===after?'Data values unchanged.':'Source data changed in place.');
}catch(error){output.replaceChildren();output.classList.add('error');output.textContent=error.name+': '+error.message;source.replaceChildren();document.getElementById('source-status').textContent='';document.getElementById('inspect').textContent='';status.textContent='Check the JSON and the input shape. Restore Original data to start again.';}
}
document.getElementById('run').addEventListener('click',update);
[['original',initial],['changed',alternate],['edge',empty]].forEach(([id,value])=>document.getElementById(id).addEventListener('click',()=>{input.value=value;update();}));
input.value=initial;update();
</script></body></html>
Follow the operation
data.toLowerCase() returns a new string with the source's letters converted to lowercase. It leaves spacing and the original data value untouched.
For a simple case-insensitive comparison, apply the same conversion to both sides. Lowercasing only the query still fails when the stored label remains uppercase. Equal preparation matters more than which side you happen to process first.
You can combine the returned text with includes to check a substring, or compare it directly with another normalized string for equality. Those are different matching rules, so decide whether a partial phrase should count as a match.
Here is the exact expression behind the original result:
const data = "Design WORKSHOP";
const result = data.toLowerCase();
console.log(result);
Its returned value is:
"design workshop"

Copy a complete HTML starter
Choose Copy code below to get the full HTML file, including its script and styles. Save it as index.html and open it in a browser. The editable input uses JSON; a string needs surrounding double quotes, while an array needs square brackets.
<!doctype html><html lang="en"><head><meta charset="utf-8"><meta name="nos-demo-layout" content="responsive-lab"><meta name="viewport" content="width=device-width,initial-scale=1"><title>Case-insensitive query preparation</title><style>*{box-sizing:border-box}body{margin:0;background:#edf1f0;color:#172d36;font:15px/1.5 system-ui,sans-serif}main{max-width:1040px;margin:auto;padding:24px}header{display:flex;justify-content:space-between;gap:12px;align-items:center;margin-bottom:20px}.eyebrow{font-size:11px;font-weight:800;letter-spacing:2px;color:#55716b;text-transform:uppercase}h1{font-size:clamp(23px,4vw,34px);line-height:1.15;margin:8px 0}h2{font-size:16px;margin:0 0 12px}.tag{border:1px solid #bfceca;border-radius:99px;padding:6px 12px;font-size:12px;white-space:nowrap}.panel{background:white;border:1px solid #d4dfdb;border-radius:18px;padding:20px;margin-bottom:14px;box-shadow:0 9px 30px #1d393407}.grid{display:grid;grid-template-columns:1fr 1fr;gap:14px}.result{background:#17352f;color:#f7fffb}.result h2{color:#c9ded5}.cards{display:grid;gap:10px;grid-template-columns:repeat(auto-fit,minmax(135px,1fr))}.card{background:#f2ffc2;color:#17352f;padding:15px;border-radius:12px;min-width:0;overflow-wrap:anywhere}.card small{display:block;color:#536f60;font-size:11px;font-weight:700;text-transform:uppercase;margin-bottom:4px}.field{display:block;margin:8px 0}.field small{margin:0 0 3px;text-transform:none}.value{font-size:15px;font-weight:650;white-space:pre-wrap}.hero{font-size:clamp(28px,5vw,46px);font-weight:750;line-height:1.2;overflow-wrap:anywhere}.muted{color:#587169;font-size:13px}.result .muted{color:#bed7cb}pre{margin:0;white-space:pre-wrap;overflow-wrap:anywhere;font:13px/1.6 ui-monospace,monospace;max-height:220px;overflow:auto}.toolbar{display:flex;flex-wrap:wrap;gap:8px;margin:12px 0}button{background:#17352f;color:white;border:0;border-radius:10px;padding:10px 14px;font:600 13px system-ui;cursor:pointer}button.secondary{background:#edf3ea;color:#244337;border:1px solid #d0ddd0}button:hover{filter:brightness(.94)}button:focus-visible,textarea:focus-visible,summary:focus-visible{outline:3px solid #749919;outline-offset:3px}textarea{display:block;width:100%;height:126px;border:1px solid #bccfc5;border-radius:10px;background:#fafcf9;padding:12px;font:13px/1.5 ui-monospace,monospace;resize:vertical;color:#15362c}label{font-weight:650;font-size:13px}details{margin-top:16px}summary{cursor:pointer;font-size:13px;font-weight:650}#status{min-height:20px;font-size:12px;color:#526f60;margin-top:8px}.error{color:#ffcfbf}.footer{font-size:12px;color:#627b72;margin-top:16px}.empty{font-size:18px;color:#c7dacd}.source-card{background:#f4f7f3;border:1px solid #dbe4d8;border-radius:10px;padding:12px;overflow-wrap:anywhere;white-space:pre-wrap}.source-list{display:flex;flex-wrap:wrap;gap:8px;max-height:170px;overflow:auto}.source-list .source-card{flex:1;min-width:100px}.code{background:#f5f8f2}mark{background:#f2ffc2;color:#183a2d;padding:2px 5px;border-radius:4px}@media(max-width:620px){main{padding:15px}.grid{grid-template-columns:1fr}.panel{padding:16px}header{align-items:flex-start}.tag{display:none}h1{font-size:25px}.cards{grid-template-columns:repeat(auto-fit,minmax(125px,1fr))}.source-list{max-height:120px}pre{max-height:150px}}</style></head><body><main>
<header><div><div class="eyebrow">JavaScript • String toLowerCase</div><h1>Case-insensitive query preparation</h1><div class="muted">One input, one operation, one observable result.</div></div><span class="tag">Starter example</span></header>
<section class="panel"><label for="input">Input data (JSON)</label><textarea id="input" maxlength="10000" spellcheck="false"></textarea><div class="toolbar"><button id="run" type="button">Update preview</button><button class="secondary" id="original" type="button">Original data</button><button class="secondary" id="changed" type="button">Changed data</button><button class="secondary" id="edge" type="button">Empty / zero case</button></div><div id="status" role="status" aria-live="polite"></div></section>
<div class="grid"><section class="panel code"><h2>The operation</h2><pre id="expression"></pre></section><section class="panel result"><h2>Returned result</h2><pre id="result" aria-live="polite"></pre></section></div><section class="panel"><h2>Source after the operation</h2><pre id="source"></pre></section>
<p class="footer">Local sample data only. No server request, account, or installation is needed.</p></main><script>
'use strict';
const initial = "\"Design WORKSHOP\"";
const alternate = "\"Design WORKSHOP 42\"";
const empty = "\"\"";
const input = document.getElementById('input');
const output = document.getElementById('result');
const source = document.getElementById('source');
const status = document.getElementById('status');
function transform(data) { return data.toLowerCase(); }
function readable(value) {
if (value === undefined) return 'undefined';
if (typeof value === 'number' && Object.is(value, -0)) return '-0';
return JSON.stringify(value, (_, v) => typeof v === 'number' && !Number.isFinite(v) ? String(v) : v, 2);
}
function renderCards(value, host) {
host.replaceChildren();
if (Array.isArray(value)) {
if (!value.length) {const p=document.createElement('p');p.className='empty';p.textContent='No items returned';host.append(p);return;}
const grid=document.createElement('div');grid.className='cards';
value.slice(0,40).forEach((item,index)=>{const card=document.createElement('div');card.className='card';const label=document.createElement('small');label.textContent='Item '+(index+1);card.append(label);appendValue(item,card);grid.append(card);});host.append(grid);
if(value.length>40){const p=document.createElement('p');p.textContent='Showing 40 of '+value.length+' items.';host.append(p);}
} else if(value && typeof value==='object'){const card=document.createElement('div');card.className='card';appendValue(value,card);host.append(card);}
else {const p=document.createElement('div');p.className='hero';p.textContent=typeof value==='boolean'?(value?'Yes · true':'No · false'):value===undefined?'No value · undefined':value===''?'Empty string':String(value);host.append(p);}
}
function appendValue(value,host){
if(value && typeof value==='object' && !Array.isArray(value))Object.entries(value).slice(0,40).forEach(([key,item])=>{const row=document.createElement('div');row.className='field';const label=document.createElement('small');label.textContent=key;const text=document.createElement('span');text.className='value';text.textContent=typeof item==='string'?item:readable(item);row.append(label,text);host.append(row);});
else {const text=document.createElement('div');text.className='value';text.textContent=typeof value==='string'?value:readable(value);host.append(text);}
}
function update(){
try{
if(input.value.length>10000)throw new Error('Keep this sample below 10,000 characters.');
const data=JSON.parse(input.value);const before=readable(data);const result=transform(data);const after=readable(data);
output.textContent=readable(result);source.textContent=after;
output.classList.remove('error');status.textContent='Preview updated. '+(before===after?'Data values unchanged.':'Source data changed in place.');
}catch(error){output.replaceChildren();output.classList.add('error');output.textContent=error.name+': '+error.message;source.replaceChildren();status.textContent='Check the JSON and the input shape. Restore Original data to start again.';}
}
document.getElementById('run').addEventListener('click',update);
[['original',initial],['changed',alternate],['edge',empty]].forEach(([id,value])=>document.getElementById(id).addEventListener('click',()=>{input.value=value;update();}));
document.getElementById('expression').textContent="data.toLowerCase()";
input.value=initial;update();
</script></body></html>
Handle the important boundary
Lowercasing is not validation, accent removal, or a complete international search policy. Characters such as an accented e still retain their accent, and whitespace differences remain.
Some languages need locale-sensitive casing rules; toLocaleLowerCase may be more appropriate when a specific locale is part of your application's requirements. Do not quietly discard the original label simply because a lowercase comparison key is convenient. The display spelling and the search key serve different purposes.
Make the behavior your own
Change the source to DESIGN workshop and confirm that the lowercase output is the same. Then insert an extra space between the words: the method preserves it, which makes the limits of casing normalization visible.
In the copied starter, add a query variable and lowercase both query and label before comparing. Test an empty query separately, then choose whether empty input should match nothing, match everything, or hide the search state. That behavior does not come from toLowerCase itself.

For the full definition and compatibility details, see the MDN reference for String.toLowerCase. If the copied file's script does not run, the HTML and JavaScript guide covers the surrounding setup.
Share a version worth testing
A search preparation rule should be tested with the capitalization and languages your audience uses. Share the complete HTML through HTML to link so someone can inspect those examples. The page demonstrates local string processing; it does not index or synchronize a shared collection of labels.